Supermarket chain rates its Ashby store as sixth best in the country for bouquet sales

By Ashby Nub News Reporter 15th Feb 2025

The supermarket rated Ashby highly for bouquet sales: Photo: © Irimaxim | Dreamstime.com
The supermarket rated Ashby highly for bouquet sales: Photo: © Irimaxim | Dreamstime.com

Tesco has named its Ashby store in the top 10 sales list for bouquets.

The supermarket chain published the list to mark Valentine's Day.

And it says it considers the Tesco Extra on Resolution Road in Ashby as the sixth best in the country for bouquet sales.

Cleethorpes in Lincolnshire came in at No1.

The full list is:

The top 10 Tesco stores for Finest Bouquet sales are found in:

  • Cleethorpes, Lincs
  • Cheshunt, Herts
  • Southend, Essex
  • Romford, Essex
  • Gillingham, Kent
  • Ashby De La Zouch, Leicestershire
  • Loughborough, Leicestershire
  • Newtownards, County Down, Northern Ireland
  • Ingleby Barwick, North Yorkshire
  • Allerton Road, Liverpool 

Tesco says Cleethorpes is the town where more top of the range bouquets are regularly bought throughout the year than anywhere else in the UK according to sales for the whole of 2024 by Tesco.

But Ashby is not far behind. The data was collated by the supermarket ahead of sourcing flowers for Valentine's Day when it had been forecasting to sell over 1.2 million bouquets leading up to the year's most romantic event.

Cleethorpes is famous for its historic pier, its wide beach and also for being the birthplace of Rod Temperton, the brilliant songwriter behind some of Michael Jackson's biggest hits including Thriller and Rock With You. 

Interestingly Brits, in general, are buying more top of the range bouquets in general, with demand up by nearly 25 per cent last year on 2023.

And they are also spending more on their loved ones too. Last year for Valentine's Day, shoppers in towns around the UK spent over 20 per cent more per bouquet on their love ones than they did for the same event in 2023.

Tesco Flower Buying Manager Ryan Daley said: "I'm sure the residents of Cleethorpes will be chuffed to hear that they are the UK's great romantics, thanks to their impressive bouquet-buying generosity.

"What makes their new accolade even more impressive is that they have come top for buying their loved ones beautiful bouquets all year round – not just on Valentine's Day."

The town where shoppers spend the most, per bouquet, on loved ones in the UK is Bathgate, which lies halfway between Glasgow and Edinburgh.

Shoppers, there, spend an average of nearly £9 on top-quality bouquets – 70 per cent above the national average.

     

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