Ashby customers can support local families dealing with financial difficulties during the Easter school holidays by picking up an extra bag to put through during checkout.

The donation bags, which cost between £2 and £5, a pre-packed with healthy, long-life food items and are available at Ashby's Tesco Extra between 30 March and 12 April.

The donations will be given to charities like Fairshare, The Felix Project and Trussell.

Claire De Silva, Head of Communities at Tesco, said: "Holiday periods can be really tough for Ashby families who miss out on their free school meal provision, meaning it's hard to make sure kids get healthy nutritious food.

"Our pre-packed donation bags will give a much-needed boost of food to FareShare & The Felix Project and Trussell and make a difference to the lives of children and their families, giving them vital support over the school holidays."

Trussell says that foodbank use remains 45% higher than in 2019 before the pandemic, with foodbanks in the Trussell community providing the equivalent of one parcel every 12 seconds throughout 2025.

Tesco continues to support FareShare & The Felix Project and other community groups year-round by redistributing unsold food from all its Ashby stores.

This is part of its Community Food Connection programme, which provides thousands of meals locally. Customers can also donate the value of their Clubcard vouchers to either FareShare & The Felix Project or Trussell online.

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