Ashby Ready To Find Out If It Is A Winner In Great British High Street Awards

By Graham Hill

22nd Jan 2020 | Local News

Photo: The Great British High Street
Photo: The Great British High Street

Ashby will find out on Thursday night if it is among the winners in the Great British High Street Awards.

Market Street has been shortlisted in the Rising Star category for the 2019 event - a section which celebrates up and coming local communities who are on their way to transforming for the future.Ashby's main thoroughfare is up against the likes of Daventry, Rochdale, Colchester and Northwich who are all going for the prize.

The awards were delayed by the General Election but now the decision day is here.

This is what the organisers had to say about Market Street when the candidates were named: "With the aim of reconnecting residents and attracting new visitors, Ashby has undergone a rebrand with new logo, business 'brand ambassadors,' new shop frontage signage and a new digital presence.

"Street furniture is being upgraded and new visitor information points with map dispensers will be installed at the main car parks."Keen to promote green tourism, Ashby launched a 'Ban the Plastic Bag' campaign and is working with businesses to reduce single-use plastics.

"Every year the town holds a 'Big Tidy Up' event with 150 volunteers collecting rubbish. The newly created Culture & Leisure Quarter has undergone significant changes, with extra car parking and four electric charge points.

"Free guest WiFi is also installed in the town centre. In 2018 Ashby won the 'Best Shopping Experience' in the Leicestershire Tourism & Hospitality Awards and plans are underway to create a town app and loyalty reward scheme."


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