A new website has launched to serve Ashby de la Zouch with hyper-local news and what's on - but without any annoying advertising.

Ashby Nub News - which can be found at the website address https://ashby.nub.news - is an online newspaper solely for Ashby and the surrounding area. We are hyper-local so our articles are about what's important for the town.

We will not be publishing any generic Leicestershire-wide stories to encourage clicks. Unlike other platforms, we do not get any revenue "per click" so we do not need to resort to click-bait, annoying pop-up ads or surveys.

Our aim is for the user to access locally-relevant content in a pleasant viewing format. The site offers Local News, What's On, Classifieds, Property, Jobs and Live Travel.

Soon, we will be offering Obituaries, and more, as we grow. Nub News intends to fill the vacuum in local news created by the closure and consolidation of local newspapers.

We want to be at the heart of the Ashby community. We want to give a voice and an identity back to the town.

We want to promote local causes and businesses. We want to encourage people back on to the High Street.

Importantly, our business model relies on your input; be it News or What's On. Our "Nub It" button enables local people, a councillor, an MP, the chairman of the rugby or football club or a headteacher to write regular articles.

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We also encourage businesses, theatres and restaurants to post events to our What's On page. Be it the local theatre company or a £10-steak-for-two night at the local restaurant, we want to promote it. All for free.

Ashby Nub News is the perfect platform for your organisation, charity, business, church, school, sports team - anyone in fact - to share your fantastic achievements with the community. We like good news stories.

While it is intrinsic to publish all types of news (even bad, at times), we can already see that good, local, community interest stories are hugely popular. All submitted content requires a legitimate name, email and telephone number and is moderated by our Regional Editor Graham Hill before going live.

If you would like more information please email Graham at [email protected].